• Art Director

    Job Locations US-MA-Waltham
    Brand/Group
    Sperry
    Job Function
    Marketing
    Min. Exp.(Yrs)
    5
    Type
    Full Time
  • General Function

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    From Paul Sperry and one man’s inventive spirit in 1935 to today, Sperry has forever inspired adventurous souls who strive for lives fully lived. Whether it’s the world’s first and original boat shoe or our sea-tested apparel, we equip all those who believe the best stories are written with your feet. So go out there, and live an adventure-filled life. Join our team and discover an odyssey in every day.

     

    The Art Director creates, delivers and drives seasonal brand storytelling through content creation that is shared globally across ecommerce, retail, digital and social. An amazing collaborator and leader who has endless inspiring, strategic and innovative ideas that deliver against seasonal strategic objectives. Partners with Creative Director in leading the creative team through ideation, execution, and production.

    Primary Duties

    • Develops and drives creative alignment across relevant brand teams.
    • Collaborates with Creative Director to drive seasonal brand storytelling from conception to execution.
    • Projects may include but are not limited to digital advertising, ecommerce UX design, email marketing, social channels, catalog, direct mail, retail, tradeshow and packaging.
    • Partners with ecommerce team to create wireframes, storyboards, sitemaps and screen flows to drive the ultimate site experience
    • Creates crave-worthy catalogs (printed & digital) that celebrate seasonal creative direction and electrifies product storytelling.
    • Mentors and manages talented design team of up to three direct reports.
    • Drives creative alignment across the brand and evaluate the value of creative requests against larger business strategy and needs.
    • Directs designers, production assistants, stylists, photographers, copywriters, freelancers and illustrators as they may relate to the execution of projects.
    • Reviews photography, illustrations, copy and layouts with designers and production graphic artists to improve and refine as needed.
    • Is intrigued by the competition and keeps a close eye on global creative activity and emerging design trends.
    • With a keen eye, partners with photographers and videographers to create next level creative.
    • Performs duties consistent with the Company’s AAP/EEO goals and policies.
    • Performs other duties as required/assigned by manager.

    Knowledge, Skills and Abilities Required

    • Bachelor’s degree or equivalent experience required.
    • 5+ years advertising agency or design studio experience.
    • Proven ability to research and translate design trends into graphic concepts.
    • Proficient in graphic design software.
    • Ability to build strong cross-functional relationships.
    • Strong oral and written communication skills.
    • Excellent project and time management skills, and attention to detail while simultaneously managing multiple projects.

     

    WORKING CONDITIONS
    Normal office environment.  Some travel may be required.

     

    The above statements are intended to describe the general nature and level of work being performed and are not intended to be an exhaustive list of all responsibilities, duties and skills which may be required.

     

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